The Handcrafted NO MÁS Tie: Making a Statement
Wednesday, March 2nd, 2016
By Pierre R. Berastaín, Assistant Director of Innovation and Engagement and Francesca Zepeda, Communications Intern at the National Latin@ Network
The DECIMOS NO MÁS campaign puts the power to end domestic violence and sexual assault in the hands of the community by providing resources and tools that help shape our children and youth into conscientious adults. As an organization, Casa de Esperanza works to mobilize Latinas and Latin@ communities to end domestic violence and sexual assault as well as other forms of oppression that prevent families and communities from living healthy lives. We seek innovative ways, from simple to complex, to engage our communities as leaders in ending domestic and sexual violence. From creating campaigns, organizing conferences, and strengthening Latin@ leadership to working with government agencies to create policies that protect our communities, Casa de Esperanza remains a leader in the anti-violence movement. We know that any small step can help break cycles of violence. That’s why we are are proud to introduce a new handcrafted tie that you can wear to show your support, prompt a conversation, and stand with those of us who say NO MORE to domestic violence and sexual assault.
On a recent trip to Peru, Casa de Esperanza’s Pierre Berastaín met with Patricia Goicochea, a young Latina entrepreneur and fashion designer. Her work inspired the idea of creating these ties, which they envisioned as a public statement of an individual’s commitment to the values of the “Decimos NO MÁS” campaign. This partnership embodies much of what our organization seeks to accomplish: uniting Latin@s to work towards the promotion of peaceful communities. The ties also represent our organizational philosophy of creating tools “For the Latin@ community, by the Latin@ community.”
We believe in the resilience of our communities, in their tremendous ability to succeed despite barriers.
The real power behind this tie is not solely its fashion statement, but its creation: every stripe on this tie is assembled by hand. The artist traced, cut and sewed each piece, then ironed and packaged it with care. In making these ties, we sought to represent both the breadth of the Latin@ community, diverse in backgrounds, customs, and ideologies, and the unity of shared experiences, collective identity, and commitment to one another. The hand-assembled tie also represents how people manage to reconstitute their lives in the aftermath of traumatic events. We believe in the resilience of our communities, in their tremendous ability to succeed despite barriers. Our tie seeks to honor that strength.
The “Decimos NO MÁS” tie gives you a tool to spark conversation about the issues that our campaign seeks to address. In this way, the ties not only create springboards for discussion but also strengthen the community of Latin@s who are talking about these issues. We hope that you wear this tie proudly, as you say NO MORE to domestic violence and sexual assault.
Visit our store and purchase a NO MÁS tie!
For more tips and tools to start conversations, visit decimosnomas.org.